Young Consumers


Our why.

Research projects

Members of the Young Consumers Lab are involved in various research projects on how young people between the age of 2 and 18 respond to, deal with, and benefit from media.


One of the key missions of the Young Consumers Lab is to bridge the gap between academia and society. This is reflected in the research topics and questions investigated and the initiatives to transfer academic insights to society. We do so via the development and dissemination of actual research-based products, science communication, and collaborations with industry and policy makers.

© Young Consumers